out a laundry fire.
collaborator with facts in the story. The lead usually
contains the pronouns you or your. For example,
for liberty on Friday."
words, alliteration, poetry, or an unusual typographical
arrangement. For example, "Smoke-eating Ship's
Serviceman douses blaze in duds."
you should use a sentence or paragraph to "tie" the
lead to the body. This sentence or paragraph can
contain detailed information that is not important
enough for the lead but is too important to be placed
lower in the text. An example of a bridge is as
washing machine drain to put out a fire."
satisfied that the story was worth reading. Story
endings are used more in feature articles than news
articles. An example of a story ending is as follows:
saved the clothing of the crew and stopped a
fire that threatened the ship."
elements that make up the pages of a newspaper,
magazine, or display. The message that you extend to
your readers should be easy to read and understand.
This layout of elements should be such that the reader
can follow them in a logical progression. A good
layout is INVISIBLE to the reader. When the layout
is visible, it is distracting to the reader and the
message may be lost.
lines of force are used to build reader interest.
essay, the selection of pictures should be determined
area is the PRIMARY OPTICAL AREA and should
contain an element that attracts your eyes at first
move downward diagonally from the primary optical
area toward the bottom-right area of the page.
Typically, this bottom-right area is the ultimate goal
reached this area, our mind knows automatically (from
habit) that the page has ended. You must use
elements that appeal to the reader to attract attention
Since the natural tendency of the eye scan is in a
cause the scan to backtrack and read higher on the
page; for example, a strong leading line that redirects
the attention of the reader upward and into an area of
the story that has already been read.
Advanced Photography Course